Looks like a biker’s paradise to you?

We agree! E-biking in the Dolomites is a dream come true.

Amplifi and the Italian bike region Dolomiti Paganella made the bike vacation of a lifetime possible. Through the partnership with the e-bike backpack and protective equipment experts Amplifi, Dolimiti Paganella was perfectly positioned within the bike-loving target group in Germany. A successful strategic partnership with extensive communication measures and joint branding.

Our LINKING BRANDS campaign services:

+ Long-term & multi-part strategic partnership

+ Comprehensive communication measures online and offline through integration in print magazines

+ End customer activations via the brand’s online channels

+ Photoshoots

+ Highlight: Creation of an Amplifi Dolomiti Paganella backpack

+ The tourism region was firmly anchored in the German target group as a hotspot for the next bike experience

Campaign snapshots